Londa Professional Londacolor Permanent Dye 7/89 Ash Pearl Medium Blonde, 60 ml, the ideal solution for those who want long-lasting, high quality hair color. Thanks to its advanced formula, it guarantees uniform coverage of gray hair and a brilliant, natural and luminous result. Enriched with nourishing ingredients, it protects the hair fiber during application, keeping hair soft and silky. The Ash Pearl shade gives a sophisticated effect, perfect for those looking for a delicate medium blonde with cold highlights. Easy to use, this professional dye ensures efficient treatment and professional results directly at home, enhancing the beauty of your hair with intense and vibrant color.