Joico Color Endure Violet ConditionerColor Endure Violet Conditioner Designed for: toning blonde or gray hairBenefits: Contains a balanced level of violet dye to reinforce tonign and seal the cuticle. Ideal for daily use. Maintains cool blonde tones and neutralize brassy tones. Brightens highlighted\/high-lift blonde or gray hair that has faded or yellowed due to oxidation. NEW: Color Endure Product LineColor Endure takes color preservation one step further with Joico`s exclusive Multi-Spectrum Defense Complex, a three-phase technology to prolong color longevity and tonal integrity.Joico Color Endure Violet Conditioner