Alter Ego Technofruit Color 7/11 Intensely Ash Blonde is una a 100 ml hair dye designed for those who want a professional result with an intense and vibrant ash blonde effect. The innovative formula enriched with technological fruit extracts ensures una long-lasting color, natural shine, and protection of the hair fiber. Ideal for those looking for una even coverage without compromising hair health, it guarantees easy application and long-lasting color. This product is perfect for enhancing any type of hair, offering a modern and refined look, ideal for those who want a elegante stylish and impactful change. The perfect choice for those who do not want to give up quality and professional performance at home.