Alter Ego Technofruit Color hair dye 100ml 10/2 Platinum Iris Blonde is a una professional dye designed for those who want a platinum blonde with a unique iridescent reflection. Thanks to its innovative formula enriched with fruit extracts, this product guarantees una an intense and long-lasting color, while respecting hair health. The creamy texture makes for easy, even application, ensuring brilliant and uniform results without damaging the hair fiber. Ideal for those seeking a bright and sophisticated look, this shade gives shine and depth thanks to delicate violet-blue highlights. Perfect for professionals and haircare enthusiasts, Alter Ego Technofruit Color combines high performance and care, offering a high-quality coloring experience.