Hair Dye Alter Ego Technofruit Color 100ml 5/43 an innovative solution for those who want vibrant and long-lasting color. Thanks to its formula enriched with natural fruit extracts, it gives brightness and vitality to the hair, protecting it during treatment. The color 5/43 offers an intense warm-mahogany shade, ideal for those looking for a sophisticated and modern shade. Easy to apply, it ensures homogeneous coverage of white hair, improving the structure of the hair without attacking it. This professional dye is aimed at those who want a professional result at home, with a product that combines effectiveness, care and respect for the hair fiber, guaranteeing an impeccable and natural look.