The Daily Silver Shampoo by American Crew, in a 250 ml size, is specifically formulated for grey and white hair. Thanks to its innovative blend of violet pigments, it gently neutralizes unwanted yellowish tones, giving una brightness naturale and freshness to the hair. Its formula, enriched with nourishing ingredients, cleanses effectively without being harsh on the hair, maintaining optimal softness and hydration. Ideal for daily use, it counteracts dullness and preserves the intensity of the color naturale in tempo. This shampoo is the perfect choice for chi who wants to enhance their grey hair, ensuring visible and long-lasting results with a professional and gentle treatment.