Alter Ego Technofruit Color Keratin Permanent Hair, 100ml 9/00 | Deep Very Bright Blonde, una professional dye that guarantees a vibrant and long-lasting color. Thanks to the keratin-enriched formula, it strengthens the hair fiber during coloring, giving extraordinary softness and shine. This product is ideal for chi who desires an intense and radiant blonde, capable of enhancing the naturale shine of the hair. Easy to apply, it offers una even coverage without damaging the struttura of the hair. Perfect for salons and home use, Alter Ego Technofruit ensures visible and professional results, combining technical performance and hair care in a single treatment.