Alter Ego Blondego Pure Diamond Lift una illuminating hair dye in a 60 ml format, specially formulated to give intense and natural blonde highlights. Available in various colors, including the refined HL.1 Ash, this dye guarantees a luminous and long-lasting result that enhances the hair's brilliance without compromising its health. Enriched with gentle ingredients, it keeps the hair fiber protected and soft, avoiding frizzy or dull effects. Ideal for chi who desire a pure, bright, and vibrant blonde, Alter Ego Blondego Pure Diamond Lift makes for an easy and even application, enhancing every detail with a professional finish. Perfect for both personal use and salon treatments.